Graphics by Becky Bastien.
While working as an intern with Fur Face Film on their documentary Imitating Life: The Audacity of Suzanne Heintz, I had the opportunity to collaborate with social media intern, Becky Bastien, to build the social marketing strategy for the film's Kickstarter campaign. We created the film profiles, planned a content strategy, scheduled posts via Hootsuite, and interacted with fans of the film and Suzanne. It was a wonderful opportunity to learn and to get a sense of how to build a social marketing campaign from the ground up!
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